General Shale Performs Corporate Restructuring, Promotes Members of Leadership Team

Jan 29, 2020 | General Shale

JOHNSON CITY, Tenn. — General Shale, one of North America’s largest brick, stone and concrete block manufacturers, has promoted several members of its leadership team as part of a recent corporate restructuring.

Andy Hall has been promoted to chief operating officer (COO). In his new role, he collaborates with senior management on business strategies, future planning, and financial and project analysis. Hall has also assumed executive responsibility for the company’s Jet Stream pipes division. During his 22 years with General Shale, he has served in multiple roles, including plant manager at Arriscraft’s Cambridge, Ontario, site; corporate development manager for General Shale; and vice president of sales for Pipelife Jet Stream.

Dan Green has been named chief technical officer (CTO), North America. His responsibilities include corporate planning and strategy related to North American expansion opportunities, capacity utilization, supply chain management and technical advancements. He also has oversight of the company’s Canadian operations, in addition to its Columbus Brick and Watsontown Brick divisions. A 36-year veteran of General Shale, Green’s career has progressed from production supervisor to his most recent role as vice president of manufacturing, and has also included stints as plant manager, production manager and director of manufacturing.

Corky Clifton has been promoted to vice president of sales, U.S. In his new role, he will lead U.S. sales operations, with continued direct responsibility for distributor sales, which includes more than 200 affiliated distributors. In his 23-year career with General Shale, he has risen from outside sales to district sales manager, regional sales manager and national director of distributor sales.

Scott Miracle has been promoted to vice president of manufacturing, with responsibility for the company’s 14 U.S. manufacturing operations. During his 17-year tenure with General Shale, Miracle has served as a supervisor, plant manager and regional operations manager. His career also includes 11 years as regional production manager for a company in the United Kingdom, where he had oversight of multiple plants before rejoining General Shale in 2017.

“Over the past few years, acquisitions have enabled us to strengthen and diversify our product platform, offer extra value-added opportunities to our customers and expand our geographical footprint,” says Charles Smith, president and CEO of General Shale. “This restructuring aligns with our strategic growth effort, which will allow us to continue to take advantage of new opportunities in the marketplace.”

Headquartered in Johnson City, Tennessee, General Shale is the North American subsidiary of Wienerberger AG and a leading manufacturer of brick, one of the world’s oldest green building materials.

General Shale is one of North America’s largest brick, stone and concrete block manufacturers. Founded in 1928, the company offers an endless array of sizes, colors and textures in a wide variety of masonry materials to complete any residential, commercial or specialty architectural project. These materials include brick, thin masonry, stone, outdoor living products, concrete block and various building materials, which include Arriscraft Stone and Jet Stream pipes division products. 

Throughout the U.S. and Canada, General Shale operates 14 manufacturing facilities in nine states and provinces, in addition to a network of 26 sales locations and more than 200 affiliated distributors across North America. The company grew even stronger in 1999 when it joined Wienerberger AG of Vienna, Austria, the world’s largest brick manufacturer. With a life cycle of more than 100 years, the sustainability of brick is General Shale’s commitment to responsible stewardship.

General Shale is headquartered in Johnson City, Tennessee. For more information, visit

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