Riser Named Vice President of Corporate Marketing

BRISTOL, Tenn. — Christine Riser has been promoted to vice president of Corporate Marketing (CM), the marketing and advertising division of The Corporate Image (TCI), an integrated communications firm, both headquartered in Bristol, Tennessee.

Riser, who most recently served as director of digital operations for the company, is responsible for overseeing all digital and traditional marketing and advertising initiatives, supervising the digital media and marketing team, and developing and maintaining relationships with current and potential clients.

“We are excited to have Christine leading our marketing and advertising efforts,” says Jon Lundberg, TCI’s president and CEO. “She is an exceptional resource, and this promotion reflects the depth of expertise she offers our clients.”

Riser has nearly three decades of experience in broadcast and online news, production, sports marketing, advertising and promotions, and market research. Her extensive background includes serving as a reporter, producer, news director and general manager for a number of news outlets, including WJHL, and she has provided consistent oversight of multi-million dollar advertising strategies and budgets for such organizations as Bristol Motor Speedway.

A native of Columbus, Ohio, Riser holds a bachelor’s degree in radio, television and film from the University of North Texas in Denton, Texas. She has served on multiple boards and committees for area organizations, including the Tennessee Associated Press Broadcasters Board, Girls, Inc. of Johnson City/Washington County, and the Kingsport Chamber of Commerce, among others. A recipient of the U.S. Military Reporters & Editors Distinguished Reporting Award and the Texas Press Association Katie Award, Riser is also a Paul Harris Fellow with Rotary International and a Fellow with the Carole Kneeland Project for Responsible Journalism.

“The marketing and advertising industry is an ever-evolving landscape, and it’s rewarding to work with such a forward-looking team of communications professionals,” Riser says. “I’m eager to embrace this opportunity and look forward to cultivating further success for our well-respected clients.”

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. Corporate Marketing designs, develops and implements targeted marketing and advertising strategies for clients.

 

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For more information, contact Robbie Phillips, vice president,
The Corporate Image, at 800-476-7459
or visit the companies at www.corporatepr.com or www.corporatemg.com.

The Corporate Image Receives Multiple Awards from Public Relations Society of America

BRISTOL, Tenn. — The Corporate Image (TCI), a Bristol, Tennessee-based integrated communications firm, received multiple honors at the Public Relations Society of America (PRSA) Tri-Cities Chapter annual awards dinner, held April 18 at the Kaycliff Center at Boone Lake in Gray, Tennessee.

The awards recognized excellence in public relations for client work produced in 2016 throughout the Tri-Cities region. Public relations professionals from PRSA’s Portland (Oregon) Metro Chapter judged entries on research, planning, objective, creativity, execution, results and effective use of budget.

TCI was presented with an Award of Excellence in the category of collaterals. In addition, TCI received five Awards of Quality in the categories of annual reports, external publications (newsletters), media kits and audio-visual productions (DVD and digital presentation). An Award of Merit was also given to TCI for feature writing.

“It is an honor to receive such high accolades from our peers in the public relations industry,” says Jon Lundberg, president and CEO of The Corporate Image. “We are proud to employ our team’s extensive knowledge and creative skills for the benefit of our clients.”

Chartered in 1947, PRSA is the world’s largest and foremost organization for public relations professionals. PRSA is responsible for representing, educating, setting standards of excellence, and upholding principles of ethics for its members and, in principle, the $4 billion U.S. public relations profession.

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. TCI’s marketing division, Corporate Marketing, designs, develops and implements targeted marketing and advertising strategies for clients.

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For more information contact
Robbie Phillips, vice president, The Corporate Image, at 800-476-7459
or visit the company at www.corporatepr.com.

Farris Funeral Service Learning Series Begins March 28

ABINGDON, Va. — As part of its 65th anniversary this year, Farris Funeral Service & Crematory will host the first installment of the Farris Funeral Service Learning Series at 7 p.m. on Tuesday, March 28, at the Forest Hills Chapel, located at 19415 Lee Highway in Abingdon, Virginia.

Kim Farris-Luke, president and owner, and Mike Farris, general manager, both of Abingdon-based Farris Funeral Service & Crematory, will present “Cremation: Everything You Wanted to Know but Were Afraid to Ask,” with a question-and-answer session to follow.

Admission to the March 28 event is free of charge and open to the public. Refreshments, including dessert, coffee and water, will be provided.

“One of the most common misconceptions we often hear about cremation is that there cannot be a funeral service or visitation,” Farris-Luke says. “Cremation is an alternative to the traditional burial service and does not limit in any way how you choose to celebrate the life of your loved one. This seminar will give individuals the opportunity to voice any questions they may have so we can address their concerns.”

Farris Funeral Service & Crematory is the only funeral home in Washington County and Bristol, Virginia, with its own on-site crematory, and is the area’s exclusive provider of Cremation with Confidence™. Six members of the Farris team are certified professional crematory operators who have pledged to abide by the organization’s strict ethical code and perform an exclusive 10-step cremation process in order to provide greater peace of mind to families who prefer cremation.

The Farris Funeral Service Learning Series will be held on a quarterly basis throughout 2017. The next event is scheduled to be held in June.

About Farris Funeral Service & Crematory

Celebrating its 65th anniversary in 2017, Farris Funeral Service & Crematory is the only funeral home in Washington County that has been owned and managed by the same family throughout its history. This continuity provides the organization unparalleled perspective on the services, administrative assistance and emotional support needed during the bereavement process. Farris’ spacious facilities offer a number of conveniences, including a full-service reception center available for gatherings and meals, comfortable meeting areas and ample parking. Administrative offerings include assistance with the filing of essential documents, as well as a number of grief education and counseling programs. For more information, call (276) 623-2700 or visit www.farrisfuneralservice.com.

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For more information, contact Kim Farris-Luke,
president/owner of Farris Funeral Service & Crematory,
at 276-623-2700.

Riser Named Director of Digital Operations for The Corporate Image and Corporate Marketing

BRISTOL, Tenn. — Christine Riser has been named director of digital operations for The Corporate Image (TCI), an integrated communications firm, and Corporate Marketing (CM), the firm’s marketing and advertising division, both headquartered in Bristol, Tennessee.

In her new position, Riser’s responsibilities include the direction of all digital marketing and advertising, supervision of the digital media team, collaboration on traditional marketing and advertising initiatives, and client relationship development.

Riser has nearly three decades of experience in broadcast and online news, production, sports marketing, advertising and promotions, and market research. Her extensive background includes serving as a reporter, producer, news director and general manager for a number of news outlets, including WJHL, and she has provided consistent oversight of multimillion-dollar advertising strategies and budgets for such organizations as Bristol Motor Speedway (BMS). Most recently, she served as director of consumer data and research and executive producer of Colossus TV for BMS.

“Christine’s background spans the news, advertising and marketing industries,” says Robbie Phillips, vice president of TCI. “Her depth of experience and technical expertise will prove to be exceptional resources for clients, and we’re delighted to welcome her to our team.”

A native of Columbus, Ohio, Riser holds a bachelor’s degree in radio, television and film from the University of North Texas in Denton, Texas. She has served on multiple boards and committees for area organizations, including the Tennessee Associated Press Broadcasters Board, Girls, Inc. of Johnson City/Washington County, and the Kingsport Chamber of Commerce, among others. She is a recipient of the U.S. Military Reporters & Editors Distinguished Reporting Award, the Texas Press Association Katie Award, and is a Paul Harris Fellow with Rotary International.

“I am excited to join a company that’s been such an integral part of the Tri-Cities region for more than 20 years, and to lead the digital team at TCI and CM,” Riser says. “I’m eager to play a role in the continued success of the company, and our partners and clients.”

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. TCI’s marketing division, Corporate Marketing, designs, develops and implements targeted marketing and advertising strategies for clients.

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For more information contact
Robbie Phillips, vice president, The Corporate Image, at 800-476-7459
or visit the company at
www.corporatepr.com.

The Corporate Image Promotes Stinson, Adds Taylor to Staff

BRISTOL, Tenn. — Donna Stinson and Mary Taylor have been named to new positions at The Corporate Image (TCI), an integrated communications firm headquartered in Bristol, Tennessee.

Stinson, who previously served as administrative manager for TCI and Corporate Marketing (CM), the firm’s marketing and advertising division, has been promoted to office manager. In her new position, she is responsible for accounts payable and receivable, human resources, and all internal communications systems. Stinson also manages the companies’ tax compliance and regulatory affairs in the various states in which TCI and CM have clientele.

Taylor joins the companies as administrative assistant. Her responsibilities include assisting Stinson with invoicing, billing and office management tasks.

“We’re delighted to promote Donna to such a deserving position and welcome Mary to our team,” says Robbie Phillips, vice president of The Corporate Image. “Both individuals bring a variety of diverse organizational skills to their respective positions, and we look forward to benefiting from their knowledge and experience.”

A resident of Blountville, Tennessee, Stinson served as office manager with First Class Travel and Cruise Center in Bristol, Virginia, before joining TCI in 2014. A certified travel agent, she has also served as a consultant for travel firms in the region.

Taylor is a graduate of East Tennessee State University, where she earned a bachelor’s degree in sociology. A resident of Bluff City, Tennessee, she most recently served as a credit services specialist for Citibank.

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. Corporate Marketing, designs, develops and implements targeted marketing and advertising strategies for clients.

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For more information contact
Robbie Phillips, vice president, The Corporate Image, at 800-476-7459
or visit the company at
www.corporatepr.com.

Yarber Named Project Manager for The Corporate Image

BRISTOL, Tenn. — Whitney Yarber has been named project manager for The Corporate Image (TCI), an integrated communications firm headquartered in Bristol, Tennessee.

In her new position, Yarber is responsible for client projects involving research, writing and media relations. She will develop news releases, feature stories and media pitches, and assist in the planning and execution of news conferences and other events.

Yarber comes to TCI with a background in public relations writing and content production for various print, online and social media platforms. Her experience includes work for Valdosta State University in Valdosta, Georgia, and for the Adel-Cook County Chamber of Commerce in Adel, Georgia. Yarber is also the owner of Invitations by Whitney, a graphic design and paper creations business.

“Whitney is a skilled communicator with a strong sense of creativity,” says Robbie Phillips, vice president of The Corporate Image. “Her public relations and marketing experience lends to a diverse range of applications across the industry, and we’re delighted to welcome her to The Corporate Image.”

A native of Adel, Yarber holds a bachelor of fine arts degree in speech communication with an emphasis in public relations, and a minor in advertising and promotions from Valdosta State University. She is currently pursuing studies in social and mobile marketing, and plans to earn a marketing degree in the future. She is a member of the Public Relations Student Society of America (PRSSA), and has volunteered with a number of charitable and community organizations, including Toys for Tots.

“TCI has a well-established and diverse client portfolio, and it’s exciting to have this opportunity to join such an experienced team,” Yarber says. “I look forward to helping meet the communications needs of our clients throughout the Tri-Cities and beyond.”

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. TCI’s marketing division, Corporate Marketing, designs, develops and implements targeted marketing and advertising strategies for clients.

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For more information contact
Robbie Phillips, vice president, The Corporate Image, at 800-476-7459
or visit the company at www.corporatepr.com.

The Corporate Image Wins Multiple Awards from Public Relations Society of America

BRISTOL, Tenn. ― The Corporate Image, a Bristol, Tennessee-based integrated communications firm, recently received multiple honors for its client work produced in 2015 at the annual awards dinner of the Public Relations Society of America (PRSA) Tri-Cities Chapter.

The awards recognize excellence in public relations in the Tri-Cities region. Public relations professionals from PRSA’s Inland Empire Chapter in Riverside, California, judged entries on research, planning, objective, creativity, execution, results and effective use of budget.

The Corporate Image (TCI) was presented with two of the Tri-Cities Chapter’s six first-place Awards of Excellence. TCI received first-place honors in the categories of community relations and media relations, in addition to two Awards of Quality in the categories of collaterals and external publications. Three Awards of Merit were given to TCI for feature writing, corporate annual report and video production.

“It’s a privilege for our work to be recognized by our peers in the public relations industry,” says Jon Lundberg, president and CEO of The Corporate Image. “Our team of public and media relations professionals is committed to continuously providing our clients with the highest level of integrated communications services and products.”

Chartered in 1947, PRSA is the world’s largest and foremost organization for public relations professionals. PRSA is responsible for representing, educating, setting standards of excellence, and upholding principles of ethics for its members and, in principle, the $4 billion U.S. public relations profession.

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. TCI’s marketing division, Corporate Marketing, designs, develops and implements targeted marketing and advertising strategies for clients.

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For more information contact
Robbie Phillips, vice president, The Corporate Image, at 800-476-7459
or visit the company at
www.corporatepr.com. 

Musgrove Named Senior Project Manager for The Corporate Image

BRISTOL, Tenn. — Sylvia Musgrove has been named senior project manager for The Corporate Image (TCI), an integrated communications firm headquartered in Bristol, Tennessee.

In her new position, Musgrove’s responsibilities include client projects that involve research, writing and media relations. She will develop news releases, feature stories and media pitches, and assist in the planning and execution of news conferences and other events.

Musgrove comes to TCI with more than 20 years’ experience in corporate communications, marketing and events coordination. She has worked with King Pharmaceuticals, King University and Gracetree Investments, and most recently served as manager of communications for Bristol Motor Speedway.

“Sylvia’s background in the communications industry is quite extensive and diverse,” says Robbie Phillips, vice president of The Corporate Image. “Her depth of experience and proven ability to quickly adapt to multiple industry settings make her a valued communications partner, and we’re delighted to welcome her to The Corporate Image.”

A native of Bristol, Virginia, Musgrove holds a bachelor’s degree in English from King University in Bristol, Tennessee, and has served on boards and committees for multiple area organizations, including Healing Hands, the Buechner Institute and the YWCA.

I am excited about this opportunity to be a part of the team at TCI,” Musgrove says. “This company has been an integral part of the Tri-Cities region for more than 20 years, and I’m eager to play a role in the company’s continued success.”

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. TCI’s marketing division, Corporate Marketing, designs, develops and implements targeted marketing and advertising strategies for clients.

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For more information contact
Robbie Phillips, vice president, The Corporate Image, at 800-476-7459
or visit the company at
www.corporatepr.com.

French Promoted to Director of Strategy for The Corporate Image

BRISTOL, Tenn. — Ann Marie French has been promoted to director of strategy for The Corporate Image (TCI), an integrated communications firm headquartered in Bristol, Tennessee.

In her new position, French will advance the continuous growth of TCI and its marketing and advertising division, Corporate Marketing, through existing client development and strategic communications planning. In addition, she will assist in the strategic development of prospective clients for both companies.

A member of TCI since 2013, French’s previous responsibilities as a project manager included executing client projects that involved research, writing and media relations. 

In addition to her experience at TCI, French’s background includes nearly a decade serving as a reporter and freelance writer for a variety of news publications, as well as editor of a weekly newspaper. 

“Ann Marie has proven to be a key strategic asset for our organization, and she plays a vital role in helping our clients achieve their respective goals,” says Jon Lundberg, president and CEO of The Corporate Image. “This transition will provide her an opportunity to increase her strategic involvement in our day-to-day operations, which will be of tremendous benefit to our respected clients.”

A native of West Chesterfield, New Hampshire, French holds a master’s degree in journalism and mass communications with a public relations concentration from Kent State University in Kent, Ohio. She also earned a bachelor’s degree in English from the University of New Hampshire in Durham, New Hampshire.

Working with The Corporate Image’s award-winning team and our diverse clientele has been a great experience,” French says. “I appreciate the opportunity to work closely with our clients to develop and implement strategies that will enhance their business operations and, in turn, benefit their communities.”

French resides in Johnson City, Tennessee, with her husband, Scott, and their two daughters.

Founded in 1993, The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. Corporate Marketing, founded in 1997, designs, develops and implements targeted marketing and advertising strategies for clients.

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 For more information contact
Robbie Phillips, vice president, The Corporate Image, at 800-476-7459
or visit the company at
www.corporatepr.com.

TCI Garners Multiple Tri-Cities PRSA Awards

BRISTOL, Tenn. – The Corporate Image took home honors in six categories of media and public relations at the 2015 Tri-Cities Chapter of the Public Relations Society of America’s (PRSA) Awards of Excellence banquet.

The Bristol, Tennessee-based integrated communications firm won an Award of Excellence — the highest level of recognition by PRSA — in the category of media kits. TCI was also recognized with two Awards of Quality in the categories of external newsletters and direct mail collaterals. Three Awards of Merit were given to TCI for feature writing, corporate website development and video production.

The awards ceremony, held April 21 at The Social in Kingsport, Tennessee, recognized communications work completed during 2014. Public relations professionals from the PRSA Madison Chapter in Madison, Wisconsin, judged entries on research, planning, objective, creativity, execution, results and effective use of budget.

“It’s an honor to be recognized by other professionals in the public relations industry,” says Jon Lundberg, president and CEO of The Corporate Image, which he founded in 1993. “These awards highlight our commitment to providing our clients with the highest level of integrated communications services.”

Chartered in 1947, PRSA is the world’s largest and foremost organization for public relations professionals. PRSA is responsible for representing, educating, setting standards of excellence, and upholding principles of ethics for its members and, in principle, the $4 billion U.S. public relations profession.

The Corporate Image is an integrated public relations and marketing firm that specializes in strategic corporate communications. TCI includes Corporate Marketing, a division of the firm which designs, develops and implements targeted marketing and advertising strategies for clients.

 

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For more information contact

Robbie Phillips, Vice President, The Corporate Image, at 800-476-7459

or visit the company at www.corporatepr.com.