Pure Foods Debuts Trail Chips™

KINGSPORT, Tenn. — Innovative snack maker Pure Foods has announced the launch of Trail Chips™, a deliciously different snack that packs all the flavor and nutrition of trail mix into a thin, crispy chip.

With simple, organic ingredients like ancient grains, berries and seeds, Trail Chips™ are perfect for wholesome, tasty snacking, whether straight from the bag, dipping in yogurt or applesauce, or pairing with chocolate and marshmallows for some at-home s’mores.

“We wanted to take the delicious, nutritious ingredients you get in trail mix and make them into an easy-to-eat chip,” says John Frostad, CEO and founder of Pure Foods. “When you start with high-quality, non-GMO ingredients with great nutritional value, you end up with a naturally satisfying chip that is more than just a snack.”

Because Trail Chips™ are baked, they contain less fat than fried products. With 18g of whole grains per serving, along with 20 percent of the daily values of Vitamins A, C, D, E, B6 and Thiamine, they are also a good source of fiber.

“There is a growing demand for great-tasting, healthy alternatives to empty-calorie foods, especially among consumers with hectic schedules and active lifestyles,” Frostad says. “Trail Chips are perfect to pack along for a hike, send to school, take to the gym, or keep in the office for anytime you need to refuel. They’re great for trekking through your day!”

Two flavors are available for September 2016. Trail Chips™ Wildberry Medley blends quality organic quinoa, pumpkin, sunflower and chia seeds with cranberries and blueberries. Tropical Medley is a refreshing combination of pineapple, coconut and banana. Both flavors are certified non-GMO, USDA Organic, gluten-free and kosher.

Trail Chips™ by Pure Foods can be purchased at select retailers, or through KeHE and UNFI.

About Pure Foods:
PURE FOODS combines high-quality ingredients and a range of proprietary, patented technologies to develop and produce nutrient-dense, reduced-fat specialty snack foods, including the Chicpea & Lentille™, Trail Chips™, and Guiltless Gourmet™ brands. The company’s headquarters are located in a state-of-the-art, 88,000-square-foot manufacturing facility based in Kingsport, Tennessee. The facility houses twin-screw extrusion equipment for precision baking and puffing, as well as the capacity to produce baked and fried tortilla-style products, all while minimizing food waste. The manufacturing environment is segregated to allow for premium allergen control, and has received BRC A, NFCA/GFCP gluten free, Non-GMO, QAI Organic, and KOF-K kosher certifications. Additionally, Pure Foods utilizes wide-range packaging machines capable of producing many different styles of bags, and the company holds exclusive rights to PACKprint, a cutting-edge QSR code technology that allows for tagging of each individual unit. For more information, visit www.trailchips.com or www.purefoodsco.com.

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